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Media Coverage

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How to find a woman financial planner

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Should You Split the Bill on a Date? Here’s What Men and Women Really Think

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People Are Sharing Their Best Low-Cost Valentine's Day Ideas, And It's So Cute I'm Sobbing

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This Valentine’s Day, One Financial Trait Could Be Key to Attracting a Partner

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Talking About Money Could Be Good For Your Love Life

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Building a Family Legacy Requires Proper Planning

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Kelly Rowland’s Message To Her Family: “I’ve Got You” With Life Insurance

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Kelly Rowland is trying to make it through the pandemic, too

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Growing up, Kelly Rowland's family never talked about life insurance — but now she wants everyone to know how important it can be

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Kelly Rowland Recalls the Time Tina Knowles Lovingly Pressed Her for Not Looking Out for Her Loved Ones

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Kelly Rowland on the Overlooked Way Families Can Pass Down Generational Wealth: Life Insurance

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Baby Preparedness Finance Checklist: Insurance, Taxes, and Wills

Press Releases

New Study Shows Interest in Life Insurance at All-Time High in 2023

April 24, 2023
While two-thirds of Americans report their lives have largely returned to normal following the COVID-19 pandemic, the 2023 Insurance Barometer Study shows a record-high proportion of consumers (39%) who say they intend to purchase life insurance coverage within the next year. The intent to buy is even higher among Gen Z adults (44%) and millennials (50%).
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New Report Reveals a Majority of Hispanic Americans Lack Vital Financial Protection

September 15, 2022
A new report, “Hispanic Americans: Life Insurance Ownership and Attitudes,” shows that while 6 in 10 Hispanic Americans do not have life insurance, more than half (51%) say they have a need. This includes those with no coverage (40%) and those who do have life insurance but say they need more (11%). Together these represent 22 million Hispanic Americans living with a life insurance coverage gap.
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Septiembre es el Mes de la Concientización sobre los Seguros de Vida: Roselyn Sánchez y Life Happens se unen con el objetivo de proteger el futuro financiero de los estadounidenses a través de los seguros de vida.

September 1, 2022
Life Happens inaugura su 19ª campaña anual Mes de la Concientización sobre los Seguros de Vida con la actriz, cantautora, bailarina, modelo, productora, esposa y madre, y orgullosa puertorriqueña Roselyn Sánchez. La campaña de este año, que será bilingüe por primera vez, tiene como objetivo educar y recordar a los estadounidenses por qué el seguro de vida es una decisión fácil.
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September Is Life Insurance Awareness Month: Roselyn Sánchez and Life Happens Aim to Secure the Financial Futures of Americans With Life Insurance

September 1, 2022
Life Happens kicks off its 19th annual Life Insurance Awareness Month (LIAM) campaign with actress, singer-songwriter, dancer, model, producer, author, wife and mother, and proud Puerto Rican Roselyn Sánchez. This year's campaign, which will be bilingual for the first time, aims to educate and remind Americans why life insurance is an easy decision.
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La gran empresaria y actriz puertorriqueña, Roselyn Sánchez se asocia con Life Happens para educar a las personas sobre la importancia de tener seguros de vida

June 21, 2022
Life Happens anuncia hoy su colaboración con la actriz, cantautora, bailarina, modelo, productora, autora, esposa y madre Roselyn Sánchez para destacar la importancia de los seguros de vida durante el Mes de la Concientización sobre los Seguros de Vida en septiembre.
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Puerto Rican Powerhouse, Roselyn Sánchez Teams Up With Life Happens to Educate People on the Importance of Life Insurance

June 21, 2022
Life Happens is collaborating with actress, singer-songwriter, dancer, model, producer, author, wife and mother, Roselyn Sánchez to spotlight the significance of life insurance during Life Insurance Awareness Month (LIAM) in September.
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Research

Millennials and Gen Z Lead Growing Need for Life Insurance in 2023

Millennials and Gen Z Lead Growing Need for Life Insurance in 2023

April 2023
Education around ease and affordability of ownership is key to expanding coverage to those who know they need it, especially single moms.
The Life Insurance “Need Gap” for Hispanic Americans

The Life Insurance “Need Gap” for Hispanic Americans

September 2022
Only half of adult Americans say they have life insurance, and that number is even more pronounced in the Hispanic community, where just 42% have coverage. A new report, "Hispanic Americans: Life Insurance Ownership and Attitudes," gives insight into this disparity and how this gap can be overcome.
Owning Life Insurance Provides a Clear Path to Financial Security

Owning Life Insurance Provides a Clear Path to Financial Security

April 2022
The 2022 Insurance Barometer Study, conducted annually by Life Happens and LIMRA, reveals that financial security is a concern for all generations, but one that can be addressed with a stronger understanding of life insurance and its value.
Interest in Life Insurance Stays Strong

Interest in Life Insurance Stays Strong

March 2022
New data shows that half of American adults (50%) say they have life insurance and that COVID continues to drive interest in securing coverage, according to initial findings from the 2022 Insurance Barometer Study, by Life Happens and LIMRA.
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Awards

Life Is For Living

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2020 | Silver Telly Winner | Branded Content General-Not-for-profit

2020 | Silver Telly Winner | Branded Content General-Public Interest/Awareness

2020 | IMCA Best of Show | Audio/Visual Communication Less than 2 Minutes

2019 | The Communicator Awards | Award of Excellence:

  • Commercials – General-Non-Profit

 

A Promise Kept

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2021 | Silver Telly Winner | Branded Content General-Public Interest/Awareness

2021 | Bronze Telly Winner | Branded Content General-Not-for-profit

2021 | Silver Summit Creative Award | Not-for-Profit Video

2021 | The Communicator Awards | Award of Excellence:

  • Online Video – Individual-Non-Profit

 

Dream On

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2022 | The Communicator Awards | Award of Excellence:

  • Online Video – Individual-Non-Profit

2022 | Silver Telly Winner | Branded Content General-Not-for-profit

2022 | Bronze Summit Creative Award | Not-for-Profit Video

 

Life Insurance Awareness Month

2023 | The Communicator Awards | Award of Excellence:

  • Campaign – Non-Profit
  • Campaign – Integrated Campaign

2023 | Davos Communications Awards | Best Influencer Marketing Campaign

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