Press Releases

2022 Insurance Barometer Study Reveals the Secret to Financial Security is Owning Life Insurance

According to new findings from the 2022 Insurance Barometer Study, conducted jointly by nonprofit industry trade associations LIMRA and Life Happens, 2 in 5 parents say they are barely or not at all financially secure.

Financial Security Becomes One of The Most Attractive Qualities in a Partner as Americans Enter 2022

According to a new study by Life Happens, 74% of respondents said it took them between one and eight months to be comfortable talking about their finances with their partner, while in that same period, only 42% would say “I love you.”

Life Insurance Awareness Month is Here: Kelly Rowland & Life Happens Urge Americans to Talk About Life Insurance

Life Happens today launches its annual Life Insurance Awareness Month (LIAM) campaign with four-time Grammy award-winning singer, songwriter, producer, humanitarian and mother Kelly Rowland to ensure Americans understand the value and comfort life insurance brings, so they can say to their loved ones: “With life insurance, I’ve got you.”

Kelly Rowland Emphasizes the Power of Life Insurance in Partnership with Nonprofit Life Happens

Life Happens announces today its partnership with four-time Grammy award-winning singer, songwriter, author, businesswoman, actress, and mother Kelly Rowland to underscore the value of life insurance for Life Happens’ annual Life Insurance Awareness Month in September.

Study Finds COVID-19 Spurs Greater Interest in Life Insurance

Nearly one third of consumers (31%) say COVID-19 has made it more likely they will purchase life insurance within the next 12 months, according to initial findings from the 2021 Insurance Barometer Study.

Traditional Milestones Continue to Shift as Americans Enter 2021 With a New Outlook on Life, Love and Life Insurance

Nearly six in 10 (59%) Americans are planning to make “carpe diem” their new mantra after the COVID-19 pandemic, according to a new study, “Life’s New Appreciations” by Life Happens, a nonprofit dedicated to educating consumers about the importance of life insurance and other related products for sound financial planning.

Industry Associations Unite to Help Address the Life Insurance Coverage Gap in the United States

Seven U.S. life insurance trade associations today announced they are pooling their resources to support the efforts of life insurers and financial security professionals as they help Americans get life insurance coverage and the certainty it provides at a time of great financial insecurity for many Americans.

Life Happens’ 2020 Life Lessons Scholarship Program Supports the Education of 48 Students, By Awarding Over $350,000 in Scholarships

Life Happens, a nonprofit dedicated to educating consumers about the importance of life insurance and other related products for sound financial planning, announces the recipients of the 2020 Life Lessons Scholarship Program. This year, the nonprofit has awarded a record $351,000 in scholarships to a total of 48 incoming and current college students in the U.S. who lost a parent or guardian who had little or no life insurance.

The Time is Now for Life Insurance: Life Happens & Brooke Shields Kick-Off Life Insurance Awareness Month

Brooke Shields returns as the spokesperson for Life Happens, a nonprofit dedicated to educating consumers about the importance of life insurance and other related products for sound financial planning. During September’s Life Insurance Awareness Month (LIAM), Life Happens and Brooke Shields will join together to emphasize the value of life insurance.

Life Happens Launches COVID-19 Financial Relief Scholarship for U.S. Students

Life Happens, a nonprofit dedicated to educating consumers about the importance of life insurance and other related products, launches a COVID-19 Relief Scholarship, an extension of its annual Life Lessons Scholarship Program, to provide financial aid to college or college-bound students in the U.S. who have experienced the death of a parent or guardian due to COVID-19 with little or no life insurance in place.

Life Happens Announces Two Grand Prize Scholarship Recipients

Life Happens is proud to announce our two top prize winners of this year’s Life Lessons Scholarship Program: Mya Mercer and Zoe Mulzet. Thanks to a charitable grant from the MDRT Foundation, Life Happens was able to award scholarships to two deserving applicants. More winners from our scholarship partners will be announced later this year.

COVID-19 Sparks New Family Conversations Around Financial Matters

Two-thirds (67%) of Americans say that the pandemic has been a wake-up call for them to reevaluate their finances, according to a new study by Life Happens, a nonprofit dedicated to educating consumers about the importance of life insurance and other related products for sound financial planning.

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