The pandemic has been a reality check and made many of us seriously consider our mortality for the first time. We hope this chat serves as a reminder that life insurance can be a financial lifeline in times of uncertainty—and the best time to get life insurance is now.
Date: Wednesday, September 2 from 1 to 2 p.m. EDT
Hashtag: Use and follow #LIAM20Chats during the above timeframe
Life Happens will moderate the discussion and drive the conversation on Twitter using the questions and statistics below. Remember, you’ll have to use the #LIAM20Chats hashtag in each tweet.
All statistics below come from the study “Tough Talks During COVID-19,” Life Happens, 2020.
Q1: We found that the pandemic has been a wake-up call for 67% of Americans to reevaluate their long-term financial goals. What steps can people take to feel more financially secure during this time of uncertainty? #LIAM20Chats
Q2: The average American believes it will take 8.5 months to feel comfortable with their financial situation again due to the impacts of COVID-19. Does this statistic surprise you? #LIAM20Chats
Q3: The majority of Americans (66%) agree that the pandemic has made them better understand the value of life insurance. What would you say to help convince that other 34% to consider life insurance right now? #LIAM20Chats
Q4: We found that 1 in 4 Americans have purchased a life insurance policy as a result of the pandemic. How has the process of getting life insurance been updated to contend with the virtual world? #LIAM20Chats
Q5: The top two thoughts when purchasing life insurance for the first time are that it’s too expensive and there are too many options. How can we help change those perceptions? #LIAM20Chats
Q6: The reality check we’ve gotten with the pandemic means that we need to talk to everyone about life insurance NOW, which is why we launched #LIAM20 early this year. How are you raising awareness about life insurance this coming month? #LIAM20Chats
Help us spread financial awareness during Life Insurance Awareness Month by participating in the Twitter Chat and join us all month long by using #LIAM20 on social media.