Press Releases

Life Happens Celebrates 20th Life Insurance Awareness Month With a Focus on the Financial Needs of Single Parents

Life Happens is celebrating the 20th anniversary of Life Insurance Awareness Month (LIAM) this September. One focus this year is on the financial needs of single parents, including a new survey "Single Parents and the Financial Future."

NAIFA, FSP, and Life Happens Unite to Advance Financial Security for America

The National Association of Insurance and Financial Advisors (NAIFA), the Society of Financial Service Professionals (FSP) and Life Happens announced plans to come together as one organization, pending membership approval. The expanded organization will retain all three brands under the NAIFA umbrella and leverage each organization’s strengths to create a greater impact for the industry, financial service professionals, and consumers.

Life Happens Wins Two Communicator Awards for Life Insurance Awareness Month Campaign

Life Happens has been recognized by the 29th Communicator Awards for its 2022 Life Insurance Awareness Month (LIAM) campaign with two Awards of Excellence in the categories “Integrated Campaign” and “Nonprofit Campaign.”

New Study Shows Interest in Life Insurance at All-Time High in 2023

While two-thirds of Americans report their lives have largely returned to normal following the COVID-19 pandemic, the 2023 Insurance Barometer Study shows a record-high proportion of consumers (39%) who say they intend to purchase life insurance coverage within the next year. The intent to buy is even higher among Gen Z adults (44%) and millennials (50%).

New Report Reveals a Majority of Hispanic Americans Lack Vital Financial Protection

A new report, “Hispanic Americans: Life Insurance Ownership and Attitudes,” shows that while 6 in 10 Hispanic Americans do not have life insurance, more than half (51%) say they have a need. This includes those with no coverage (40%) and those who do have life insurance but say they need more (11%). Together these represent 22 million Hispanic Americans living with a life insurance coverage gap.

Septiembre es el Mes de la Concientización sobre los Seguros de Vida: Roselyn Sánchez y Life Happens se unen con el objetivo de proteger el futuro financiero de los estadounidenses a través de los seguros de vida.

Life Happens inaugura su 19ª campaña anual Mes de la Concientización sobre los Seguros de Vida con la actriz, cantautora, bailarina, modelo, productora, esposa y madre, y orgullosa puertorriqueña Roselyn Sánchez. La campaña de este año, que será bilingüe por primera vez, tiene como objetivo educar y recordar a los estadounidenses por qué el seguro de vida es una decisión fácil.

September Is Life Insurance Awareness Month: Roselyn Sánchez and Life Happens Aim to Secure the Financial Futures of Americans With Life Insurance

Life Happens kicks off its 19th annual Life Insurance Awareness Month (LIAM) campaign with actress, singer-songwriter, dancer, model, producer, author, wife and mother, and proud Puerto Rican Roselyn Sánchez. This year's campaign, which will be bilingual for the first time, aims to educate and remind Americans why life insurance is an easy decision.

La gran empresaria y actriz puertorriqueña, Roselyn Sánchez se asocia con Life Happens para educar a las personas sobre la importancia de tener seguros de vida

Life Happens anuncia hoy su colaboración con la actriz, cantautora, bailarina, modelo, productora, autora, esposa y madre Roselyn Sánchez para destacar la importancia de los seguros de vida durante el Mes de la Concientización sobre los Seguros de Vida en septiembre.

Puerto Rican Powerhouse, Roselyn Sánchez Teams Up With Life Happens to Educate People on the Importance of Life Insurance

Life Happens is collaborating with actress, singer-songwriter, dancer, model, producer, author, wife and mother, Roselyn Sánchez to spotlight the significance of life insurance during Life Insurance Awareness Month (LIAM) in September.

2022 Insurance Barometer Study Reveals the Secret to Financial Security is Owning Life Insurance

According to new findings from the 2022 Insurance Barometer Study, conducted jointly by nonprofit industry trade associations LIMRA and Life Happens, 2 in 5 parents say they are barely or not at all financially secure.

Financial Security Becomes One of The Most Attractive Qualities in a Partner as Americans Enter 2022

According to a new study by Life Happens, 74% of respondents said it took them between one and eight months to be comfortable talking about their finances with their partner, while in that same period, only 42% would say “I love you.”

Life Insurance Awareness Month is Here: Kelly Rowland & Life Happens Urge Americans to Talk About Life Insurance

Life Happens today launches its annual Life Insurance Awareness Month (LIAM) campaign with four-time Grammy award-winning singer, songwriter, producer, humanitarian and mother Kelly Rowland to ensure Americans understand the value and comfort life insurance brings, so they can say to their loved ones: “With life insurance, I’ve got you.”

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